We are accelerators for the Telco distribution channel.
ProyectoStrategy and digital marketing service for the creation of lead campaigns
We devise, design and operate the customization program and accelerate B2B and B2C channels.
NATEEVO has been the selected consultant / integrator to define and implement the entire customization strategy, establish customer clusters and personalization rules for their specific customer journeys.
The key to success
- Personalization Strategy. How to effectively manage each moment of the Client, ensuring the most appropriate message and communication channels
- Implementation of a DMP solution(Digital Marketing Pesonalization) that allows them to maximize user experience and conversion rates in all of their digital channels.
- Best Practices of Adobe configuration. To capture the full potential of the Solution in accordance with the Personalization Strategy and Objective User Experiences.
- Evolution Plan of the Platform. To release short results and from an evolutionary development, evolve the scope of personalization.
- Maximize and monetize the capabilities of the suite. Extending the current integration model: Sites Vodafone.es, Mi Vodafone and third systems.
Creation, design and layout of creatives
- Start-up of the continuous flow of creation of creatives, according to the audiences and defined criteria.
- Creatives are carried out for each case, after their approval, they are designed to be taged and thus have a follow-up in A / B test.
- Implementation of the integration model and implementation of integrated tests.